How Gambling
Affects the Brain

How Gambling Affects the Brain - Image
The Psychology of Gambling
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How Gambling Affects the Brain - Left Shape
How Gambling Affects the Brain - Right Shape
How Much Americans Participated in Some Form of Gambling by Age
How Much Americans Participated in Some Form of Gambling by Age - Blue Circle
0%
Participated in some form of gambling in the past year
0%
Gambled in a casino in the past year
0%
Placed a sports bet
Personal View of Casino Gambling
Acceptable for me and others
Acceptable for others, but not for me presonally
Not acceptable for anyone
2009
2010
2011
2012
2013
2014
2018
2019
2020
2021
2022
2023
2024
80%
70%
60%
50%
40%
30%
20%
10%
0%
Luck Is About to Turn Around
Open 3 cards, collect 3 of a kind,
and test your luck!
Luck - Apple
Luck - Apple
Luck - Plum
Luck - Green
Near wins stimulate the brain in the same way as real victories, keeping players engaged and encouraging them to keep playing. This is the psychological impact of gambling on our minds.
+0.50 points
Near wins are rated more highly than complete losses
+3.28 credits
The average increase in bet size after a near loss
0.66 sec
Speed of the next spin after a near win
A near win can encourage you to keep playing, but does it affect your habits?
Coins - Image Left
Coins - Image Right
Illustration pink
Brain Areas Affected by Gambling
Pathological gambling alters two main brain areas:
Head
Ventromedial Prefrontal Cortex (vmPFC)
Influences decision-making and risk assessment
Striatum
Part of the brain's reward system that shows increased activity even during near-misses and losses
Pathological Gambling in Numbers
Numbers - About us
Pathological gambling affects 1% of the population
Numbers - Bandaid on Heart
Gambling affects the brain's reward system in a similar way to drug addiction
Numbers - DYOR
In the U.S., 1-4% of adults are estimated to be problem gamblers
Casual Gambler vs Pathological Gambler
How Their Brains Differ
Casual Gambler
Brain - Casual Gambler

Brain activity in the vmPFC and striatum fluctuates normally and responds mainly to wins.

Pathological Gambler
Brain - Pathological Gambler

The brain rewires itself, showing increased activity even during losses or near-misses, tricking the brain into chasing more bets.

How Dopamine Drives Gambling Addiction

Dopamine is a neurotransmitter responsible for regulating pleasure and reward.

In pathological gamblers, dopamine dysfunction causes the brain to crave more bets, leading to compulsive gambling.

Addiction - Brain 1
Normal
Addiction - Brain 2
Gambling
Addiction - Brain 3
Addiction
Addiction - Effect Cards
Luck - Pink
The Effect of Gambling on Mood
Addiction - Effect Chart Addiction - Effect Chart
1
Initial Excitement

At the first stage, gambling brings joy and increases feelings of pleasure.
The player experiences satisfaction from winning, and the risk adds excitement.

2
Return to Natural Mood Setpoint

After the initial excitement, the mood returns to its natural level. The player starts looking for a way to regain the initial high, which leads them to play again.

3
Increased Stress and Emerging Problems

Over time, gambling becomes more frequent, leading to financial issues, debt, and the need to hide their behavior. These factors create stress, and the player’s mood level begins to drop even outside of gambling.

4
Loss of Pleasure from Gambling

At this stage, gambling no longer brings the same joy as before. The player feels that gambling no longer provides the same level of pleasure but continues playing in an attempt to regain lost feelings.

5
Lowered Mood Setpoint and Depression

Addiction lowers the baseline mood level, which can reach such a low point that the player may fall into depression. At this stage, even natural sources of pleasure fail to bring joy, and life begins to lose its color.

6
Lost Ability to Enjoy Everyday Activities

Problem gambling affects emotional health so deeply that the player loses the ability to enjoy life. Things that once brought happiness no longer elicit positive emotions.

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Can Gambling Be Beneficial? - Image 1
Can Gambling Be Beneficial?

When approached responsibly, online gambling can have a positive impact on mental health. In moderation, it offers:

Socialization
Opportunities to connect with new people through interactive platforms and shared games
Mental Challenges
Games that stimulate logical thinking and strategic planning
Stress Reduction
A way to unwind and relax within healthy limits
Responsibility Practice
Encouraging self-control and a mindful approach to entertainment